Chief Marketing Officers need to look at the data explosion

October 13, 2011

IBM CMO Study (by IBMIBV)

IBM releases its inaugural 2011 Global Chief Marketing Officer Study with insights from 1,734 CMOs, spanning 19 industries and 64 countries. How prepared are CMOs to manage the data explosion, social media, and the growth of channel and device choices?

To download a copy of the study visit http://www.ibm.com/cmostudy

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The power of data virtualisation

October 11, 2011

At C24 we host and deliver business application to countries across the globe, however we do get involved with business intelligence that allows our clients to understand their data, which as you may know is growing exponentially. We spotted this little video that highlights the idea of infographics and how slight changes in the way you view data can make significant differences. Please enjoy.


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